18ways pricing

Start free. Launch when usage gets real. Scale when markets multiply.

Three plans for runtime localisation: a useful free tier, a production launch tier, and a scale tier for teams with heavier multilingual demand.

Entry / evaluation

Free

Try core text localisation on a real project before you commit.

£0

No credit card required

Usage

  • 1k translated words per month, then move into Launch
  • 1 target language
  • 1 seat

Included

  • Core text localisation
  • Glossary controlsBeta
  • Multilingual SEO basics
Start free
Most teams start here

Production starter

Launch

For teams launching multilingual product surfaces into active markets.

Usage-based

£25-£65/mo

Usage

  • 1k translated words per month included, then usage-based
  • 10 target languages
  • 4 seats

Everything in Free, plus

  • AI assisted context gathering
  • Image localisationBeta
  • Video localisationBeta
  • Product rulesBeta
Launch a project

High-volume teams

Scale

For teams with larger catalogues, more markets, and tighter support expectations.

Usage-based

£200-£400/mo

Usage

  • Usage-based high-volume translation
  • Unlimited target languages
  • 8+ seats

Everything in Launch, plus

  • Contracted rate limits
  • SLA-backed support terms
  • Consultancy option
  • Enterprise path for SLAs and custom contracts
Talk to sales

Cheaper than DIY LLM translations

18ways reduces the cost of translation at every step.

Smart caching

Avoid paying again when existing translations can be safely reused.

Batching

Group work intelligently so each translation run carries less overhead.

Context pruning

Keep context focused for translation quality while reducing token cost.

Reuse & deduplication

Stop duplicate keys, locales and projects from creating duplicate spend.

Runtime controls

Use custom rules to choose cheaper models, higher-quality models or human translation only when needed.

Quality by design

Improve first-pass quality so you pay for fewer retries and rewrites.

Efficient workflows

Reduce the hidden engineering cost of prompts, queues, retries and review.

Built for scale

Keep unit costs under control as translation volume and market count grow.

You only pay for usage.

With 18ways, usage is lower because we do the hard work to minimise spend. Our optimisations reduce duplicated work, unnecessary tokens, failed retries and manual review loops. You can also route work by custom rules instead of always using the highest-quality model for every string. If you wire translation directly to Claude, OpenAI or another LLM provider yourself, you can end up paying more for the same or worse result.

Compare plans

The new structure keeps glossary available everywhere, then moves richer media and product-control workflows into paid plans.

FeatureFreeLaunchScale
Translated words1k/mo1k/mo included, then usage-basedUsage-based high volume
Default usage rateIncluded allowance only1 credit per new translated wordCustom contract rate
Target languages110Unlimited
Seats148+
GlossaryIncludedBetaIncludedBetaIncludedBeta
ImagesNot includedIncludedBetaIncludedBeta
VideosNot includedIncludedBetaIncludedBeta
RulesNot includedIncludedBetaIncludedBeta
Rate limitsStarter limitsProduction limitsContracted limits
SupportDocumentationProduct supportSLA-backed terms
ConsultancyNot includedNot includedAvailable
Human translationsNot includedNot includedAvailable

Pay only for what you use

1 credit = 1p on Launch

Fresh AI translation uses 1 credit per translated word. A safely reused translation uses 0.1 credits per word. Launch has no subscription fee and no manual top-ups: after your monthly 1,000-word allowance, keep a payment method on file and we charge automatically for the usage you create. Scale customers can agree custom rates, commitments, and billing terms as part of their contract.

Talk through Scale

Tell us what you are localising and we will help map expected usage, rate limits, support, and rollout shape before you commit.

Frequently Asked Questions

What counts as a word?

We count every word translated through 18ways, including UI copy, dynamic content, and other translatable product content.

How do images, videos, and automated QA affect usage?

They use credits at rates that reflect the extra processing involved. The current beta defaults are 20 credits per image and 5 credits per second of video. Automated QA is metered as rule evaluations at 1 credit each. These do not use your free monthly translation-word allowance; they are billed separately against your credit balance.

Can I just use it once and then never again?

Yes. If you only need a one-off translation pass or a local file export, that is fine. There is no ongoing obligation once the work is done, and 18ways will be here whenever you need more translations.

Can I change plans anytime?

Free and Launch can move as usage changes. Scale depends on the contract we agree with you, including any minimum rate commitments, SLAs, or custom support terms.